TIGER RAG NEWS SERVICES
Herb Vincent, the associate commissioner for communications at the Southeastern Conference, announced Thursday that he will retire from the SEC following the 2026 football season at the conclusion of 43 years in college and professional sports.
Vincent, 65, has been in his current position for 13 years, coming to the SEC from LSU, where he served as associate vice chancellor for university relations/senior associate athletic director for communications. He began his tenure with the SEC in September 2013.
A Shreveport native and LSU Journalism graduate in 1983, Vincent worked for LSU sports information director legend Paul Manasseh as a student from 1979-83 before joining him in the media relations office of the New Orleans Breakers USFL team in 1983 and then the Los Angeles Express in the USFL. Vincent later worked in the Louisiana-Lafayette sports information department before returning to LSU and becoming the sports information director in 1988, focusing on football.
HERB VINCENT TO ENTER LOUISIANA SPORTS HALL OF FAME
Vincent remained at LSU as SID until 2000 when he became vice president for communications for the College Sports Southeast regional cable network in Birmingham, then returned to LSU in 2002.
At the SEC, Vincent is responsible for developing, implementing, and managing the overall communications strategies and efforts for the Conference and acts as the primary liaison between the SEC office and campus communicators. He also served as primary conference administrator for baseball from 2014-2022 and has served as director of the SEC Baseball Tournament since 2015.
Vincent previously worked on the SEC staff from 1986 to 1987 as assistant director of public relations. Vincent is a member of the LSU Alumni Hall of Distinction, LSU’s Manship School of Mass Communications Hall of Fame and the College Sports Communicators (formerly CoSIDA) Hall of Fame.
Congrats to the great @herbvincent former LSU sports info director who announced his retirement from SEC office today. Here he is with me and a former coach in Natchitoches in 2025. pic.twitter.com/MHF5Qy0z6p
— Glenn Guilbeau (@SportBeatTweet) August 20, 2026
Vincent went into the Louisiana Sports Hall of Fame in Natchitoches in the summer of 2025.
He is a past president of the College Sports Communicators and recipient of its Arch Ward Award. Vincent authored, “The LSU Football Vault,” on the history of LSU football in 2008.
Vincent earned a bachelor’s degree in journalism from LSU in 1983 and is originally from North Little Rock, Ark. His wife Jamey is a native of Versailles, Ky., and they have a daughter, Kennedy, who is a junior at Auburn.
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